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Copyright 2006: Tom Merilahti
(SICU)
The Winning Company Round Table
Conference and the Winning Helix - A Victorious Path to
Success are high-quality event concepts to be organized as
cross-over events in any suitable venue, anywhere in the
world, where the tradition of winning is almost touchable. The
Winning lectures are based on the book, Winning Helix by
Cristina Andersson representing Helsinki, Finland, and the
concerts on the learning's of the book.
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The SICU Synergy Solutions Group (SICU SSG) operating in
Helsinki and worldwide through affiliated partners
has
started a close cooperation with Cristina Andersson
on
contract
(www.ciwi.biz/hp/Cristina_Andersson).
Cristina is
the author of the book “The Winning Helix
- the Art of Learning and Manifesting your true
Potential”. The book has crossed the borders of culture
and is well received in
35
countries in six continents.
The book has been launched in the States, and translated
into Spanish in Buenos Aires, Argentina.
The book is an universal piece of work,
which lends itself to anyone regardless of social or
cultural backgrounds. The book is value-free. That is why
it has spread out in so many countries and continents. |
Cristina is a professional in adult education, an author, a
prominent lecturer and speaker,
and a soprano
singer
with a beautiful and dramatic voice. Cristina not only
developed an action-learning process model and a new theory
for learning but can also demonstrate with her singing that
those models really work and by those means show that learning
and changing is possible for everyone. For further details
please visit
www.develor.fi.
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Cristina is also an expert partner and a co-coordinator of
the global SICU Synergy Solutions Group (SICU SSG),
and one of the moderators of SICU SSG forums at
www.ciwi.biz/net/SICU,
and at
www.openbc.com/net/SICU,
and the Helsinki Connection at
www.openbc.com/net/HelsinkiConnection.
SICU is the acronym of Synergy Integrated - Connects the
Unconnected. On the other side, the Finnish word SISU is a
concept. SISU stands for courage, boldness, bravery,
daring, dauntlessness, gallantry, guts, heroism, balls,
spirit and valour.
This is exactly what is needed to differentiate your way
of thinking, acting and decision-making, marketing and
your style of communications in the world of today.
SICU is
about Sharing, Caring and Winning! |
What are
we looking for?
At this very
moment we are looking for affiliates and well connected
collaboration partners all over the world representing
management consulting, marketing communication, event
management/marketing experts, sponsorship specialists, and for
corporations and brands who would be interested to organize
and execute an "one of a kind" concept and a high-quality
event and/or a series of events ("Winning Company on Tour"),
sponsored by...
-
we are looking
for potential
collaboration partners and for
commercial organizations, publishers,
and
large book-store chains who could be interested to launch
the
book in different countries.
-
we are looking for
translators to
translate the book, Winning Helix - The Art of Learning and
Manifesting your true Potential
from English in different languages, such as Chinese,German,
Italian, French, Japanese... The book has been translated
in Spanish.
-
we are looking forward to
attract organizations, sponsors, event organizers and
producers to
utilize the Winning lectures and concerts by Cristina
and her
expert
pianist, Collin Hansen, as corporate and/or public events
- to support both corporate identity, internal & external
and brand marketing.
-
we are
looking forward
to attract interesting target groups, stakeholders of
organizations and the media and/or large events, where this
event concept and marketing program
could be implemented in.
The
first Winning Company Round Table Conference will be organized
in the Finlandia hall in Helsinki the 6th of February.
>
read more
The next event is planned to be
organized in a castle in Vienna, Austria between the 28th of
February and the 9th of March. Stockholm is under work. Our
objective is to accomplish a 'Winning Company on Tour' series
of events in the very near future, but single events as well -
all over the world.
Target
groups
The most central target groups to be invited to these
"victorious corporate events" by the organizer and/or the
sponsors, are personnel, shareholders, stakeholders,
distributors, collaboration partners and affiliates,
media,
artists, athletes... among others.
Event venues
Depending on how big the events
in question would be, it would be the choice of the organizer
to choose the best possible venue for a Winning Company event.
The venues could be a beautiful castle, a luxurious hotel, a
concert or conference hall, an university, an opera-house, a
fair center, a theatre... among others.
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The
Winning
Company as a high-quality event, and a tailor made
marketing
program can be utilized both by the organizer of the event
and its sponsors.
It
also creates an opportunity to exposure for the organizer
and an opportunity to
launch the book, Winning Helix
in different locations, and
generate media exposure for both the book, for the
publisher and/or a large book-store chain, and especially
for supporting organizations and sponsors.
BTW.
There are at least hundreds of international speakers and
lecturers who connect business and arts, but as a
"one
of a kind" personality; can you find any other prominent
speaker and lecturer in the world who is a professional
both in adult education,
as
an author,
and as a
soprano with a beautiful and dramatic voice???
Tell us if
you know. |
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The Winning Company is a
High-Quality Event Concept and a cross-over event, which can
be organized anywhere in the world.
You
will learn to create sustainable winning through an
intensive action-learning process and vigorous mobilization
of energy. You will also learn to develop yourself a true
winning attitude with the help of mental virtues that guide
you to aim for a winning solution in every situation.
You will also experience a musical peak-performance
presented by the authors,
Cristina and her pianist, coach and co-author of the Winning
Helix, Collin Hansen.
The recital gives you a chance to observe the deeper layers
of learning through artistic expression and dialogue.
Tailor-made
events
All the "Winning Company events" will be
tailor-made by the demands of each event organizer and
customer. As an example, think about a single event, which
would be organized during one afternoon and evening in e.g. in
Vanajanlinna castle (picture above) in Finland (www.vanajanlinna.fi),
the program could be as follows.
-
Winning Helix - A Victorious path to Success lecture (45
min. - 1½-hours)
-
A creative pause for discussions about the lecture,
cocktails and for tastes of sensations
-
Complementary program
depending on the target group.
-
Winning concert by Cristina and her
pianist, coach and co-author of the Winning Helix, Collin
Hansen
-
The ticket price,
to be negotiated,
would include even the book, the Winning Helix (www.develor.fi).
To execute a project in
an
optimal
way
requires generally one large event or more than one event to
be organized anywhere in the world to be beneficial for all
parties involved.
Synergy Integrated Marketing Concept
A
synergy integrated
marketing concept and a multidimensional communication
& event
program
will be
build-up by the undersigned to support
the
Winning
Company
- A Victorious Path to Success and its sponsors, and to be
implemented in the marketing communication programs of the
sponsors, partners, projects and/or events in cooperation. It
can be developed and executed as a single event in one place
or as a "Winning Helix on Tour" road show in a country or
region.
You
will
find a Winning Power point project chart at
http://www.synergialaitos.com/winningprojectchart.ppt
to get the whole idea
what it can
all be about.
The multilateral concept
build-up a most effective platform to be
developed,
utilized and
executed
to
support
corporate communications and brand marketing
by the
supporting sponsors.
What do you
think about this idea and concept as a mutual SICU
Project,
which we could develop and execute in cooperation?
Please send your eventual inquiries and applications, and
information requests about collaboration opportunities,
contracts,
Winning events, projects, sponsorship, PR & marketing...
to the undersigned at SICU Synergy Solutions Group (SICU SSG) SICU@Synergialaitos.Com.

SICU Synergy Solutions Group (SICU SSG) is a self-organizing,
self-regulating and a multi-dimensional
virtual organization, and an open and flexible marketing &
management agency operating globally through affiliated
organizations and individual professional
experts located all over the world (Think Global, Act Local).
If you
would like to
get more
information about SICU SSG and/or
to become an SICU SSG Expert Partner
and/or
an Affiliated Organization,
please send a partner application to
Tom@Synergialaitos.Com.
You
will
soon
receive
the SICU
POWER Point presentation
(handbook).
For
more information about the activities of SICU open
http://www.sicusynergy.org.

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